Blimey, the world of contactless marketing and payments is really heating up. Pretty much every new smartphone now has the ability to be tapped, swiped or generally wafted around to create digital connections in the physical world. We’re checking in on what’s happening in this space to thinking about the tech, business and social implications of it all. And we’ve got two speakers who really know their onions…
Neil Garner, is the grandpappy of contactless mobile tech. He started Proxama in Norwich in 2005 and now has offices in London, New York and San Francisco. He’ll bring us up to speed on what’s happening with technology, talk about the commercial applications which are coming our way – and give us an update on the pilot of various contactless technologies in Norwich city centre. Our fine city is right at the centre of what’s happening now and next for this stuff, so come and find out more.
Alberta Soranzo is Director of UX at smarty-pants London agency Friday. She speaks at conferences all over the world so we’re very lucky to have her share her thoughts on the human implications of proximity marketing. This technology raises new questions about privacy and ethics, and it also creates new challenges for designers who want to create useful, engaging experiences. Benefit from her experience by coming along.
We’re looking forward to a lively discussion after the talks: so come and add your view. The Talkie starts at 5.45pm on Wednesday 1st October, venue to be confirmed. It will finish about 7.00pm at which point we will retire to the Mash Tun for more talking, thinking and drinking.
Join us on Weds 1st October at NUA’s, Duke St Lecture theatre, NR3 3AJ - start time 5.45pm!